Producing Movies for Networks and Platforms
The demand for Made-for-TV Movies is exploding. Cable networks and streaming platforms are producing, commissioning and acquiring hundreds of films every year. Active production companies share their insights on what sells, budgets, and how to get in the door.
Gene George, President, Tesera Entertainment
Charles Cooper, President/Producer, Front Street Pictures
Larry Grimaldi, SVP, Development & Production, MarVista Entertainment
Brad Krevoy, CEO, Motion Picture Corporation of America
Chevonne O’Shaughnessy, President, American Cinema International
Brad KrevoyCEO, Motion Picture Corporation of America
In his 30-year career as co-founder of Motion Picture Corporation of America (MPCA), co-head of Orion, and as a feature film and television producer, Brad Krevoy has played a key role in the finance, development, production and distribution of more than 200 motion picture and television projects that have generated more than a billion dollars in worldwide revenue. He has produced blockbuster motion pictures, and his MOW’s and series have received high ratings and popular acclaim.
Most recently, Mr. Krevoy has been responsible for some of the most watched and successful films and shows produced for Netflix and The Hallmark Channel, including Netflix’s A CHRISTMAS PRINCE trilogy, THE PRINCESS SWITCH (starring Vanessa Hudgens) and HOLIDAY IN THE WILD (starring Rob Lowe and Kristin Davis). This past year, he produced OPERATION CHRISTMAS DROP (starring Kat Graham and Alexander Ludwig) and a sequel to THE PRINCESS SWITCH, both of which were Top 5 Trending titles for Netflix in their first week of release. Netflix is also premiering a third installment to THE PRINCESS SWITCH in 2021, along with A CASTLE FOR CHRISTMAS (starring Brooke Shields and Cary Elwes). In addition to the more than 40 Hallmark films he has recently produced, Mr. Krevoy has the longest-running and highest-rated series on the Hallmark Channel, WHEN CALLS THE HEART, going into its eighth season, as well as a spin-off, WHEN HOPE CALLS, which was the second-highest-rated cable show during its broadcast run.
Prior to his work for Netflix and Hallmark, Mr. Krevoy produced the emotional true story TAKING CHANCE (starring Kevin Bacon), one of the highest rated HBO Original Films, which premiered at the 2009 Sundance Film Festival. TAKING CHANCE was nominated for 10 Emmys, winning one, and won a Golden Globe (Best Actor, Kevin Bacon), along with SAG, WGA, DGA, and Humantis awards. In addition to inspirational stories, Krevoy found a market in family films starting with 2011’s BEVERLY HILLS CHIHUAHUA 2.
Among his many earlier works, Mr. Krevoy produced the blockbuster Farrelly Brothers’ comedy DUMB AND DUMBER (starring Jim Carrey), and the Farrelly’s follow-up, KINGPIN (starring Woody Harrelson, Randy Quaid, and Bill Murray). Mr. Krevoy also produced BEVERLY HILLS NINJA (starring Chris Farley) and JUNGLE 2 JUNGLE (starring Tim Allen). Mr. Krevoy’s moderately budgeted 1994 production THREESOME (starring Stephen Baldwin and Lara Flynn Boyle), released by TriStar Pictures, remains one of the most profitable independent films to this day.
Charles CooperPresident/Producer, Front Street Pictures
Charles Cooper is the President of Front Street Pictures (FSP) based in Vancouver, BC. Founded twenty years ago, FSP has produced 250+ projects comprising over 400 hours of scripted live action content.
Charles has produced over 50 movies for a number of leading networks, studios and streamers including Hallmark, Lifetime, Sony, Universal, Warner Bros. and Paramount. Charles was recently nominated for an Emmy for Lifetime’s “Robin Roberts Presents: Mahalia.”
Chevonne O'ShaughnessyPresident, American Cinema International
Gene GeorgePresident, Tesera Entertainment
Gene George is currently President/CEO of TESERA ENTERTAINMENT, a prolific worldwide distributor of Series and TV Movies, which was launched in July 2019. In the second half of 2019, George Executive Produced 9 TV movies all of which aired on leading broadcasters such as Hallmark, Lifetime, ION and OWN. Prior to that, he served as Executive Vice President, Worldwide Distribution, for LIONSGATE, overseeing international sales and distribution for the company throughout APAC, including forging partnerships with international broadcasters and expanding the company’s distribution to new markets around the globe. Prior to his almost 2.5 years at Lionsgate, he oversaw and managed all worldwide television distribution for STARZ for over 9 years. George has been responsible for licensing many premium series including “Black Sails,” “Spartacus,” “Power,” and “Ash vs Evil Dead” in over 160 countries around the world. George also acquired content for global distribution for Lionsgate and Starz, including the BBC event mini-series “Little Women” and many other films for international licensing.
George is currently Chairman of IFTA’s Television Committee and a member of its Export Alliance. George is a prominent figure at virtually all domestic and international TV and film sales markets, including MIPTV and MIPCOM, NATPE and the AFM and is a regular speaker on industry panels. George was named CableFAX Sales Executive of the Year in 2011 and was featured in Success Magazine in October 2012.
A New York native, George lives in Southern California with his wife and four children.
Larry GrimaldiSVP, Development & Production, MarVista Entertainment
Larry Grimaldi is Senior Vice President of Development & Production at Marvista Entertainment, where he helps create, develop and produce entertainment programming in the television movie, scripted and unscripted series and indie film space. Before joining MVE, Larry spent considerable time as an independent producer. His career includes work for Netflix, Hulu, Disney, Discovery+, BET, OWN, Hallmark, Lifetime, Bravo, MTV, VH1, WE, TLC, CBS, Style Network, Animal Planet and E Entertainment.
In his current role, Larry has multiple projects in both development and production at various U.S. networks, as well as a few independent films. Playing now is the Disney Original Movie, “Under Wraps,” as well as “Christmas in My Heart” on Hallmark, the first of 10 Marvista Christmas films to air in 2021. Larry most recently served as an executive producer on the independent film, “Swimming for Gold,” which can be seen on Hulu, Netflix’s feature film, “Falling Inn Love,” as well as multiple network Christmas movies: “The Christmas Set Up” (Lifetime), “Christmas Ever After” (Lifetime), “Cooking Up Christmas” (OWN), “First Christmas” (OWN), “A Christmas Surprise” (BET) and “The Christmas Lottery,” (BET). Previous network original movies include: Disney Channel’s “Back of the Net;” Hallmark titles: “A Winter Princess,” “Bottled with Love,” “A Majestic Christmas” and “My Christmas Love;” Lifetime movies: “Christmas Around the Corner” and “Christmas 9 to 5;” and the Disney XD film, “Mark & Russell’s Wild Ride.” Before he joined Marvista, Larry was a supervising producer on “Rich Kids of Beverly Hills” for E and a senior producer on multiple seasons of Bravo’s successful TV series: “Real Housewives of Beverly Hills” and “Real Housewives of Orange County.” Larry’s other unscripted producing credits include a TV series about skateboarders and BMX’ers called “Next X,” which premiered on Disney XD, “Date My Ex: Jo & Slade” (Bravo), “How Do I Look” (Style), “Switched” (ABC Family) and the controversial “Boy Meets Boy” (Bravo). His documentary films include the awarding winning, “Camp Out,” a film centering on a bible camp for Gay Christian kids for MTV Networks/Logo and the indie doc film, “55 Bucks,” about impoverished women in Tanzania, Africa.
Before producing and directing reality series and docs, Larry was a TV movie exec at Hearst Entertainment. Scripted producing credits also include: “The Soul Collector” (Starring: Melissa Gilbert, Hillary Duff and Bruce Greenwood), “Sex & Mrs. X” (Starring Linda Hamilton and Jacqueline Bisset) and “Dangerous Evidence: The Lori Jackson Story” (starring Lynn Whitfield).
In between producing, Larry has also overseen development, production and current programming for companies such as Style Network and Automat Pictures. Besides having a great love for television and film, Larry is also an avid theatergoer, self-proclaimed foodie, world traveler and lover of all things Italian. Larry graduated from Villanova University and started his career working for veteran film producer Freddie Fields.
Larry currently lives in Los Angeles and can be reached at @larryggrimaldi on Instagram, Twitter and LinkedIn.